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Her experience of more than ten years in journalism and content creation makes it one of the most dependable, trustworthy, and ethical digital media companies in India. < All Interviews Anu Sehgal Founder Women Entrepreneur We at VictoryTales are delighted to introduce our growing community of entrepreneurs to another shining Entrepreneur, Leader, Digital Marketing Consultant, and Coach. To add another inspiring interview for our growing entrepreneurs, we interacted this week with another passionate entrepreneur Anu Sehgal for an exclusive interview with us. Ms. Anu Sehgal, the former senior correspondent with The Economic Times, heads the young and energetic team at “Digital Mill”. With her experience of more than ten years into journalism and content creation, which makes it one of the most dependable, trustworthy and ethical digital media companies in India. Anu is the Founder of Digital Mill and She has dealt with key CEOs, and industrialists and has written hundreds of articles on various topics. Let’s learn more about her inspirational success story and her advice for our growing community of entrepreneurs. Share this Interview: Know more about Digital Mill Digital Mill is a company which is dealing with the Social Media Marketing & Management besides having digital platform with technological advancement to cater for the rising demands of the digital marketing around the world to reach the target population through Search Engine Optimization, web/graphics designing by providing quality content. With her decade-long hands-on experience in journalism and content creation, Anu Sehgal is implementing the newsroom experience in The Economic Times to leverage the numerous opportunities thrown by the dicey industry. Getting involved pragmatically to build a prolific digital identity of clients by boosting their digital presence across various platforms, the Digital Mill team crafts exclusive and appealing content that not only hooks the audience and but also helps them to take notice of the various business brands. Dynamic team of Digital Mills is ensuring optimum client services across the various verticals of digital marketing and also addresses social media marketing, content management, graphic design and video making, Search Engine Optimization, Web Development and many more for clients belonging to the political and corporate arena. Tell us a little about your organization and your organization’s journey so far. I have been associated with the Media industry for a long time and worked as a special correspondent with The Economic Times for 10 years. The idea to have a platform to multiply my experience, and the raising of Digital Mill comes in between my experience and my will to multiply my experience. Digital Mill is a great way to leverage my expertise and the learnings & insights to add value to our client’s projects. Social media as you know is a dynamic platform and we have evolved ourselves into a 24X7 agency which has given us the perspective to reflect with maximum flexibility. Steering into political content creation at a very early age, I realized its importance when Obama was contesting in the US election and social media was flooding with causes and propaganda. When our Prime Minister was elected in 2014, a very strong emphasis was made on politics across social media platforms. At that time, I understood the need of a politician to be at the forefront of social media and started handling a lot of political clients also. Am to inform that we are one of the very few companies in India that have done so much work for politicians and political parties, understanding the nuances in political geography.” We have an excellent team equipped with the new-age expertise related to research, content creation, graphics designing, media planning and video editing. Digital Mill brings a lot of holistic digital marketing solutions to the table. With the help of my brother Harpreet Narula who is the major force behind my dense content available in the digital platform and being a political influencer myself, I remain abreast with the recent trends on social media.” For creating good content across all these digital platforms, my team is completely well-informed with the latest happenings and all the tools that are used for developing websites. Since we have got some very serious clients onboard with us, we intend to bring that seriousness to our work as well. What makes your company so special and how is Digital Mill poised to grow? The digital marketing industry is evolving as a major marketing trend of the 21st century intensified by digitization and rapid internet penetration. Contributing to this flourishing domain significantly, Digital Mill has emerged as one of the most dependable, trustworthy, and ethical digital agencies across the NCR in India. With a vision of clients creating meaningful relationships with their audience and building better brands through connected digital experiences, Digital Mill is striving hard to be known for its disciplined approach toward providing the highest value of satisfaction to every customer. In fact, people who were very traditional marketers once have also realized the potential of going digital, reaching out to more people by creating a pan India presence through venturing down south as well will be our upcoming goal. We are abreast with international trends, and how they are working online. Upgrading ourselves with graphics, animation, video and many more features essential for digital marketing, we are gearing up to meet the standards of the international market as well.” Why did you choose entrepreneurship over a job? I chose entrepreneurship because I always wanted to make an impact. I have always been intrigued by entrepreneurship and read the success stories of almost all successful entrepreneurs. It’s incredible how you build something from the scratch and scale it. Not everyone can do it. It takes a lot of courage, planning, perseverance, hard work, and teamwork, combined with good strategy & execution skills. In your opinion what are the keys to success? I’ve learned in my life that nothing beats hard work. Hard work outweighs talent and intelligence and is necessary if you want to succeed. This not only means working hard when things are going well but working harder when things are not. It means taking calculated risks and sticking to them, no matter how challenging they are. This is very important to keep in mind as an entrepreneur. No business is perfect, and just like people, they too have their faults, no matter how successful or unsuccessful they may be. Recognizing and accepting these faults as an entrepreneur, facing reality, and doing your best to work around these faults is the best way to move forward and I believe this is the secret to success. What are the business mantras you have embraced to grow as an entrepreneur? We feel that “Content & visuals are the king and queen” of social media & we like to stay ahead in that game! I believe that client satisfaction is the prime objective and we are doing that that is our MANTRA. What is one strategy that you believe has helped you grow as an entrepreneur? I am a firm believer that growth is largely related to client satisfaction, and so I do everything in my power to make sure they are satisfied with my work. Over time, I have learned that the best way for sustainable growth and success of any relevant strategy is to focus continuously on customer problem-solving or feedback and improving the service to them and their successful experience with what you offer them. This builds continuous consumption, trust, value, and growth, and is what I have implemented in Digital Mill. What advice would you give to someone starting out as an aspiring entrepreneur? I believe entrepreneurship is not easy stuff – you will need to put in 150% of yourself to get things done. If you are ready to give away your sleep, weekends, vacations, and time with friends for your idea, for years, where the result is still unknown, you are welcome. I am not scaring the aspiring ones, but that is the reality. As I said above, it’s all your passion, and how you implement the same tested idea or a new one is where you are going to get noticed. Meghna Joshi Founder & CEO Sai Poorna Patnaik Founder Shankar Sahai Co-Founder and Director Bhavini Khakhkhar Founder Dr. Ruchika R. Jha Doctor & Public Healthcare Consultant Anand Mani Tripathi Founder and CEO You may also like to read

Mr. Shubham Maheshwari, MD & CEO of Being Chef who is making cooking and nutrition convenient for the masses. < All Interviews Shubham Maheshwari MD and CEO Entrepreneur We as VictoryTales, with our long & arduous search for bringing more and more meaningful and powerful stories from around the world, this time are introducing our audience to Mr. Shubham Maheshwari, MD & CEO of Being Chef who is making cooking and nutrition convenient for the masses. Shubham is a Mechanical Engineer from NIT Jaipur. He was awarded as the Best All Rounder of his batch. Before starting his venture Being Chef, he has worked with a US-based consulting firm and helped renowned companies with their sales and marketing strategies. He also runs a self-help group named People For People, in which his team works for bridging the gap between societal problems and their solutions. For his social contributions, he was awarded the “Youth Change Maker Award” in the year 2010. He is also a motivational speaker and has spoken in various events and colleges like FMS, IMI, IIT, NIT, etc. Share this Interview: Know more about Being Chef Being Chef is a start-up operating in Gurgaon since 2014 in the Food and Beverage space and provides an exhaustive solution to daily food requirements in a healthy and economical manner by flexible mode of subscription and on-demand nutritional meals. Being Chef's - Recipe kit empowers consumers to cook anything in less than five minutes. It provides buyers with all the ingredients (chopped & processed) customized as per one’s taste with a simple 8 step recipe card. Along with this, Being Chef has built other lines of business like delivery of fully prepared meals, customizable meal boxes, customizable party packs which have helped them in absorbing their fixed cost and generating profit. Tell us a bit about yourself and your journey, please; I was born and brought up in Jaipur and have pursued my engineering from NIT Jaipur. Post that I joined a US-based consulting firm at its Indian office in Gurugram. For the first time in 2013, I left Jaipur and was out of my comfort zone. Initially, living an independent life was fun but soon I realized the challenges with it. I was staying with my friends and we hired a cook to manage our daily meals. After too much effort, we found a good cook but were really disappointed with boring and repetitive meals. Finding a good cook is such a big problem, because of huge demand-supply mismatch, that you are afraid of firing him even if you have to face hassles like frequent offs (without prior information), limited knowledge, etc. We also tried cooking ourselves, but it was so much time consuming that we ended up eating from outside most of the time. This was an unhealthy option but there was no alternative. Also, one thing always bothered me a lot – “ FOOD WASTAGE “. A lot of food gets wasted in the millennial's kitchen (in both raw and prepared format). In a country like India, where more than 15% of the population sleeps hungry every night, this becomes a major concern. So, we started working on a product which could make cooking easy and fun. We did extensive market research and started working on building the product full-time (left the job in 8 months of joining). In March 2014, Being Chef was formed with a product, known as 5 Min. Recipe Kit. Being Chef’s Recipe kit empowers buyers to cook anything in less than five minutes. It provides buyers with all the ingredients (chopped & processed) in exact quantity along with a simple 8 step recipe card. By simply following those 8 steps, one can cook any dish in any cuisine with zero wastage of ingredients. The quantity of cooked food will be as per the no. of persons you have ordered for, thus resulting in zero wastage of raw material(s) and/or cooked food. Quality concerns are also taken care of as buyers can physically see the quality of the ingredients being used for cooking the food. Thus all hassles of managing ingredients, kitchen, pre-processing, etc. are taken care of, thereby resulting in saving your time for near and dear ones. Why did you choose entrepreneurship over the job? Since childhood, I was inclined towards social causes. In school days the pressure of studies doesn't allow you to do a lot and thus I started exploring it properly from my college days. During college, I got involved in multiple initiatives working for the betterment of society, along with my curriculum. I was also lucky enough to get an opportunity to coordinate INDIA AGAINST CORRUPTION movement in Rajasthan. We organized a big rally with more than 70,000 people attending it. I was supposed to address them and I was really nervous. After my speech, I came out as a more confident person with more risk appetite. I also did a few internships during college and realized that a monotonous job in a big company can never be my cup of tea. Initially, I joined the job as I didn't have the conviction for any such big problem that needed to be solved. After moving out of Jaipur, I soon realized that food which is one of the 3 basic necessities, needs proper attention. It's one of the most important yet the most ignored things in our life. And thus I jumped into the boat of entrepreneurship to contribute to this sector to the most possible extent. What gets you out of bed in the morning i.e. what’s your source of motivation? I have learned one thing from my family that life is short and it should be lived with experiences instead of regrets (I wish I should have done - that kind of regrets). So I get up every day with a single thought to live that day as much as I can. This thought boosts my energy up and helps me in keeping going. What challenges/obstacles did you face in your journey so far? Challenges and obstacles are part of every journey, may it be a job or entrepreneurship. I also faced a lot of challenges. I started at the early age of 23. Also, most of the team members were around the same age. Initially, vendors used to take us lightly, but then our work started speaking. Also, I was having zero knowledge of food. Understanding the industry was a little time consuming, but it also helped in innovation in our products, as we used to think with no preconceived notion that " Yeh To Aisa Hi Hote Aaya Hai ". Any accomplishments that motivated you in this journey? It has been an exciting journey of 6 years now. I am glad that our team is intact since the beginning and has shown their integrity and commitment to positively impact as many lives as we can. Because of their efforts, we did accomplish a few things like: Have served 5,00,000+ meals till date. Received the " Transformation of the Year '' award at Amazon SMBhav 2020 (biggest event of SMBs of India) in presence of Mr. Jeff Bezos and many other distinguished personalities. Recognized by the Department of Industrial Policy and Promotion, Govt. of India. Served lunch and dinner to 17,000+ people in a single day at 5 locations simultaneously. Finalist (out of 20,000+ start-ups from India) of Smart50 competition, which was organized by Govt. of India to find those 50 companies which will transform India. Have 1,00,000 + followers on Facebook even with the operations in just one city. How do you handle the pressure and manage stress? Pressure, stress, etc. comes when you overthink. Ups and downs are part of life, business, and everything you do. So instead of overthinking, if we enjoy the journey and the flow, and boost up the morale, looking at the final goal because of which we started, things get managed on their own. Also, I do practice Yoga and Meditation, and it helps me a lot in balancing my energy. What is that one strategy you believe has helped you grow as a person/start-up? I believe in accepting the mistakes and try avoiding repetition of the same. As human beings, we always make mistakes. Accepting and analyzing them grows you as an individual. In your opinion what is the key to success? I believe that living every day happily is the key to success. What advice would you give to the budding entrepreneurs? Firstly, understand how big the problem is. Don't ride the wave of entrepreneurship because it’s cool. Trust me, it is not that rosy, as it seems. So it’s really important to have a very strong conviction for your own idea. Do proper analysis before entering this wave. And once you enter, just stick to it no matter what. Make changes, adapt as per the market trends along with setting some new trends of your own too, evolve, struggle but stick to what you believe in. To win a game you have to be in the game. Meghna Joshi Founder & CEO Sai Poorna Patnaik Founder Shankar Sahai Co-Founder and Director Bhavini Khakhkhar Founder Dr. Ruchika R. Jha Doctor & Public Healthcare Consultant Anand Mani Tripathi Founder and CEO You may also like to read

I believe that Customer Relationship and its satisfaction are among one of our main focus as a strategy and it is worth nothing... < All Interviews Shouvik Sarkar Founder and CEO Entrepreneur As part of our pursuit to identify young entrepreneur and share some of the compelling stories from the startup, we introduce Mr Shouvik Sarkar who is founder & CEO of the SARK Technologies. The services extended to various domains, platforms and technologies. Share this Interview: Know more about SARK Technologies The company provides services on the basis of requirements of various set of industries. The products of SARK Technologies were designed to provide the clients to enter a new digital era in which manual computation is of least use and software takes up the jobs.The company provides services on the basis of requirements of various set of industries. The products of SARK Technologies were designed to provide the clients to enter a new digital era in which manual computation is of least use and software takes up the jobs. Where did the idea to start something like this come from? Please also talk us through your background and your journey as an entrepreneur; I had been in the software field since my graduation back in 2011. From that time I always thought to provide something to the world in the field of software and other technologies. That made me think to start a company from that time. This idea had just started with this firm just stepping into the field of delivering, understanding business but there's a lot of ways to go. I worked in Wipro which gave a brief idea to me about corporate. So as a start-up and a big dream we still have a lot of ways to go. As an entrepreneur in spite of capabilities, there are a lot of challenges most important if which is to make the others understand your capabilities. Just started around 6 months this is the biggest challenge but the best way to deal with it is to build a portfolio. And that's what we are mostly looking into now. Let's see the better part of the business comes how quick. Why did you choose entrepreneurship over a job? On enquiring about the selection to become entrepreneurship over the job, Mr. Sarkar expressed that the freedom of delivering and expression of our ideas to the emerging world and not to stick to only other's ideas, he has chosen to add his contribution as well. How do you find the industry/niche that you’re in? Being a Software expert It's always interesting and amazing. In my eyes, the Software companies and its working are always at the highest esteemed job and the one I have i.e TheSarkTechnologies is soothing to my taste which I like the most. What gets you out of bed in the morning i.e. what’s your source of motivation? Like a young entrepreneur, it too gets me out of bed in the morning to begin my day with to work for my company which I like the most and obvious, To earn money to invest later in more advanced technological researches. What challenges/obstacles did you face in your journey so far? The uncertainty about the future, Generating financial resources, Regulation and compliance, competencies and recruiting the right talent for enhancing my technological products and especially to satisfy different types of customers are the biggest challenges/Obstacles besides making others understand your capabilities Tell us about the uniqueness of your startup; It's based on delivery. Our main goal is not to earn money but to provide the world with something new and amazing which we always look to stick throughout. How do you handle the pressure and manage stress? Well sometimes getting off work releases a lot of stress. That's what I implement. Besides this also try to maintain a calm demeanor no matter what happens in my life and try to stay focused on what needs to be accomplished besides stay positive to achieve the desired goal. What is one strategy that you believe has helped you grow as a person/startup? Though Strategy is a set of lofty ideas, ungrounded in reality however I believe that Customer Relationship and its satisfaction are among one of our main focus as a strategy and it is worth noting, that had been a lot beneficial in our journey so far. In your opinion what are the keys to success? In my opinion, the keys to success mean a Clear cut goal which I need to know exactly to built my company with confidence and faith in myself. Besides this, I feel Motivation, Dedication and the freedom to get started can always lead to Success. What advice would you give to someone starting out as an aspiring entrepreneur? Just be focused, bad times can come, so stick to your goals and if required use an alternative plan to overcome difficult situations but always learn from your successes and failures. Bad times can come but continue efforts, dedication, and experience you gain can help get pass by them. Meghna Joshi Founder & CEO Sai Poorna Patnaik Founder Shankar Sahai Co-Founder and Director Bhavini Khakhkhar Founder Dr. Ruchika R. Jha Doctor & Public Healthcare Consultant Anand Mani Tripathi Founder and CEO You may also like to read

**It's like an adrenaline in your blood… once there, always there.** < All Interviews Taron Mohan Founder Entrepreneur We as VictoryTales, with our extensive & strenuous efforts in the search for bringing more and more meaningful and inspiring stories from around the world, this time introducing Mr.Taron Mohan, Founder of NextGen, a graduate from the IIT Delhi. Mr. Taron from day one of his career wanted to become an entrepreneur with his strong beliefs in 5 C's. His first 'C' is committed to his project, his team, and the product. Second 'C' is Clarity on his thoughts, objectives, and development. Third 'C' is Collaboration as one can never work alone, build a strong partnership ecosystem. Fourth 'C' is Cash which maintains cash flows as one cannot keep borrowing continuously, and Fifth 'C' is the Conviction that one should have in it. Share this Interview: Know more about NextGen Telesolutions Nextgen Telesolutions brings disruptive creativity and technology innovation to customers, bridging gaps in existing services and targeting the masses to reach the last mile. Including both legs of transactions i.e customer and merchant / agent, the company helps you bridge the digital gap on financial inclusion/digital payments/transit and more. The main products of the company are Secure Banking on Feature Phones, TapNPay on Any Mobile Phone, NFC Readers - Transit and Retail,Merchant POS / mPOS Solutions, Mobile Couponing, Mobile VAS Solutions - SDP and Components, Mobile VAS Solutions. Besides this Nextgen Telesolutions has a "Smarter Smart City" solution, Digital Toll Management Systems,Automatic Fare Collection Systems (AFCS), and Parking Management Systems Where did the idea to start something like this come from? Please also talk us through your background and your journey as an entrepreneur; Having been an entrepreneur from day one of my career, straight after my graduation at the IITD, I want to become an entrepreneur and set up my manufacturing facility. The family help was there, but was asked to be totally independent on my own – a different vertical and 100% on my own. Raising finances, putting together the project and then building my own customer base and product line. The core focus from day one has been : Innovation : be different Maintain the tech edge over competition : always set the benchmarks for the products you make Continue and keep ahead of competition Build on IP and technology : you will remain ahead of competition Build a team of thinkers : you will grow And I always believe in the 5 “C’s” in my entrepreneurial career : Commitment : be committed to your project, your team and the product Clarity : on your thoughts, objective and development Collaboration : you can never work alone, build a string partnership ecosystem Cash : maintain your cash flows, you cannot keep borrowing continuously Conviction : have it in what you and your decisions With the above, my 35+ years of being an entrepreneur have been very exciting, challenging and rewarding in multiple ways : The first manufacturing facility : was the country’s first precision low volume sheet metal fabrication facility and it grew to be the largest facility in India over time. The second venture : a CAD/CAM facility and the first for sheet metal processing, taking drawings direct from a digital drawing to the machine tool path generation – the first in India and again had the major market share in India The third venture : built the base for mobile VAS in India – with the first offerings on mobile VAS and premium billing, we graduated to providing full solutions to telcos / device OEM’s and network providers The current venture : secure banking solutions, and the first in the country for sure, and globally a pioneer in these services. If you see the history, all 4 ventures have been totally different and have learnt the technology, identified a vacuum and a gap in the needs and then fulfilled it with a strong business model supported company. Never been funded, always boot strapped and built a team together here. Why did you choose entrepreneurship over a job? To keep the mind alive, ticking and living on challenges. It's largely due to the fact that my father also was an entrepreneur and built a highly successful business for himself (again on technology and IP), and he was always my guiding factor on my career. Being an entrepreneur is a challenge and a bug, once you get it, experience the highs and the lows, you cannot get back to a job, where life is secure and comfortable. In a job, you will have challenges and you will overcome them and achieve a lot, but then the satisfaction is in the salary / promotion and recognition. As an entrepreneur, the highs also include : Providing jobs and livelihood to your employees Defining your own roadmap and path in life Being an all-rounder in life – technology, finance, branding, production, team building and more. And achieving a lot more than money / promotions. Life is a lot more than this. Of course, you do have your lows and some of these can be at the edge of life, when everything seems to fall apart and tomorrow seems difficult to cross, but then remember the 5 “C’s”… these are what get you over this and continue the fight. It's like an adrenaline in your blood… once there, always there. What was your key driving force to become an entrepreneur? The challenge in life has been the driving force… as detailed already, it’s the “high” of achievement – can be anything : A product developed A bugging problem solved A contract closed for which the team has been fighting a lot and working hard on Giving your employees a great working environment Giving your family a well earned and a well deserved holiday Celebrating with your family a personal event And this is what drives me still to keep at work and building new products, addressing new verticals and adding to the technology in the team. What’s your source of motivation? To achieve more and give to everyone what I have : Knowledge : it’s the best gift for anyone, be it your team at work or the family. I keep reading and learning all the time. Product : to give to our customers a new solution / solving an existing bug or a problem or then just simplifying an existing product / process or enhancing quality of output. To think for tomorrow : what next How many hours a day do you work on average? A day is never enough… even 24 hours is sometimes not enough. Of course, you have to balance life between work, family and friends, but then you also need to bring in the fun and physical exercise also there. Life has never been less than a 12 hour day, sometimes even the weekend at work. but then it's always worth it. What is the uniqueness of your startup? It's always different on : The business model : string on the whole concept of generating revenues, and making it a self sustaining model to grow The technology : always building on technology and involving patents, and maintain an edge over competition Innovative : keep thinking on the next development, improvement on current solutions and making life simpler. We have a “mantra” in our whole product design and development : KISS : Keep It Simple for the Stupid If you keep this core line in your thought process, you will always have the innovative edge in your products. How do you handle the pressure and manage stress? Taking a break – music / physical burn out exercises or just taking a few hours off work. it helps you break away from the stress and pressure of work. Sometimes, it's simple cooking and can be at midnight also. I cook a lot and never from the book – again, it's straight from the mind, impromptu and experimentation. The dish can turn our either way, edible and enjoyed by all or then also destined for the trash can. But then, this is the same as being an “entrepreneur” here I enjoy sports – and again different activities from the general crowd : Scuba diving The Triathlon Swimming And these are all stress busters. How do you generate new ideas? It's based on the principle of “high spirits” – the days are spent working with customers, the team on development and regular mundane stuff. It’s the evenings which are relaxing or then early morning where the brain goes into overdrive and analyses an opportunity, thinking and then putting together a possible solution. Generating a new idea is quite simple – it’s quite like the PDCA chart, but implemented differently for planning / designing / curating and acting. And then doing the homework properly on the environment, competition, customer needs and finally then evolving it to a final product outcome. You need to be a thinker, keen observer and a constant reader – ideas just don’t come up “out of the blue” Another of my basics here is: The solution has to be a global product, not area specific There needs to be a core business / revenue model to it It has to have a technology edge to it How did you come up with the name for your company?? My basic outline here : The name must convey to the customers / employees what you do It must be catchy – sometimes a “shady” name is better than a straight name. the recall value here is higher It must be simple to pronounce and ideally not more than 2-3 syllables. And then build a logo / brand for the company. What piece of advice would you give to college graduates who want to become entrepreneurs? Go ahead, jump into it, but with clarity on what you want to do. Just jumping into Entrepreneurship for the same of giving company to your friends or following the leader is not going to work out. Be prepared for a long haul on getting there, but then don’t plan for short cuts. They will give you a straight “cut-out” in life. Read, think and plan properly. Meghna Joshi Founder & CEO Sai Poorna Patnaik Founder Shankar Sahai Co-Founder and Director Bhavini Khakhkhar Founder Dr. Ruchika R. Jha Doctor & Public Healthcare Consultant Anand Mani Tripathi Founder and CEO You may also like to read

She wanted to start her own venture because she felt she is not that good to fit for office work because of her shy nature. < All Interviews Sanjana Guha Founder Women Entrepreneur At VictoryTales, we always make efforts to bring some of the meaningful and powerful stories from around the world to empower and motivate our growing community. This week, we invited Sanjana Guha for an exclusive interview to know more about her inspiring journey and the way forward. Ms. Sanjana started working as a freelance content writer to secure her pocket money while she was pursuing her post-graduation. It was her mother who inspired her and also her elder sister who supported her a lot. She wanted to start her own venture because she felt she is not that good to fit for office work because of her shy nature. Due to this, she takes time to mingle with people and also fear from office politics. Sanjana’s startup i.e “littletry.com”, basically provides the best content writing services to various firms and organizations. LittleTry provides you with the best content for business and could promote the brand among the larger audience at an affordable price. Apart from this “LittleTry” also has a separate blog page for children. This page is not monetized and has been created purely for the children so that they can showcase their talents. One more thing wanted to apprise our viewers that Sanjana used to provide tuitions to little kids and she found that the children are really very talented however, there isn’t much to tell the world about these talented children. She made up her mind to do something for children and she made a page called “Little Step” where they will not only write, sing, dance but also can do things they are good at. She further apprised that “Little Step” is entirely by the children and for the children. Share this Interview: Know more about Littletry.com On inquiring from Ms. Sanjana Guha, Where did the idea to start something like this come from? Please also talk us through your background and your journey as a womenpreneur; she replied; I never thought to be an entrepreneur or something like that. In a middle-class family, it is quite rare to have such dreams, but I have always wanted to be a writer. My mother and my elder sister, they can beautifully pen down stories and poems. However, due to marriage, due to their everyday office, due to the responsibilities shouldered upon them, they can never go through that path although they had all the potential. I used to write for the student supplement of the newspaper daily, The Statesman. I used to write for “Voice,” it was the name of the student’s supplement. Later on, I started working as a freelance content writer when I was pursuing my post-grads, to earn my pocket money. It was my mother who inspired me and also my elder sister who supported me a lot. After completing my post-grads I started working in a firm as an academic writer, however, due to some problem with the management I had to quit my job and I took up full-time freelancing. While doing freelancing I came across many people, especially students and homemakers, who are looking for opportunities that would help them earn a certain amount and at the same time do the work they are doing. For students their studies and projects, for homemakers, it was managing household chores and the kids. They thought this is a great opportunity for them to learn something, and at the same time earn a certain amount. I also wanted to start this venture, because when I was working as a freelancer I gave many interviews because my father had always wanted me to do a 9-5 job and have a secure life. Hence, I worked in an online web newspaper too, and I understood that an office job is something that I am not fit for. I wanted to have something of my own. However, without the support of my family, especially, my mother, I wouldn’t have been able to start it. Of course, my elder sister and my father helped me a lot in this regard. On inquiring about, Why did you choose entrepreneurship over a job? Ms. Sanjana apprised that; I still don’t know that. Maybe because when I had a lady senior I had to leave my job proving the age-old cliché that “lady bosses are bad.” Maybe I wanted to start something of my own so I at least turn out as a good example to many other people, especially to my juniors. Maybe I want to be a leader rather than a boss. Maybe because I am not that good fit for office work, because I am very shy, I take time to mingle with people, I fear office politics. I don’t know how I ended up as an entrepreneur but the truth is I am one now. How do you find the industry/niche that you’re in? I guess post-COVID-19 the importance of digital marketing will increase as they are more budget-friendly than traditional marketing, but their reach to the audience is quite wide. Moreover, in the current situation, people will hire more freelancers who can do their work remotely without coming in contact with any office goers. Hence, I guess the industry will grow in near future, and at the same time, it will evolve a lot with time as well, because today, as we all know, “Content is the King.” What gets you out of bed in the morning i.e. what’s your source of motivation? Deadline! Well, LOL, but I fear deadlines a lot. However, I guess, the thought that only a few can achieve their dreams and most can’t because they don’t have that support from the family. Is something that motivates me a lot. I have seen many people’s dreams ruining not just because they haven’t worked hard or something but because they didn’t have the support that will give you the strength to move on. I am one of the very few, who have the support, and I will make the most use of it. On inquiring from Ms. Sanjana about the challenges/obstacles she faced in her journey so far, She explains that; The most important challenge that I had faced and still facing is the delay of payment or not receiving the payment at all. This industry has frauds, like many other industries, and one has to be very careful regarding payments here. Oftentimes, things work on the basis of trust but whom to trust and who actually should be suspected is a very difficult thing to determine. On inquiring about the uniqueness of her startup Little Try, Ms. Sanjana Guha explained that; Well, my startup basically provides content writing services to various firms and organizations. However, apart from this Little Try also has a separate blog page for children. This page is not monetized and has been created purely for the children so that they can showcase their talents. I used to provide tuitions to little kids and I found they are really very talented. However, there aren't many online platforms for them, where they will not only write, sing, dance, and do things they are good at. So, I opened up a page called, “Little Step,” and this is entirely by the children and for the children. My page is still not monetized but if I can ever monetize it, I will make this bigger and create a space where children can spread their wings of imagination, without any fear and hiccups. On inquiring from Ms. Sanjana Guha that How she handles the pressure and manages stress, She frankly replied that; I feel when stress persists, I cry. Tears help me to release my stress. What is one strategy that you believe has helped you grow as a person/startup? I guess for me the eagerness to learn new things has been my greatest strength and strategy. It has helped me to improve and grow. There is one more thing that has helped my startup grow and that’s my relationship with my writers. I have never stopped them from moving out and opt for a better opportunity and many people who may have lost hope to do something in the creative field gained courage when they started working for Little Try and then with that experience they also applied to various other big organizations and firms and started working there. I never stopped them from moving out and it has helped me to grow as later on, they provided me with not just good writers but with good clients as well. I guess, all my writers, who have worked with Little Try since its inception, are my strength. I owe them a lot. Being good and kind to the writers is the strategy that has helped me a lot to grow. In your opinion what are the keys to success? Sanjana expressed that each person is different. So, are their doors to success and the subsequent keys. My key to success has always been my passion for writing and loads of stubbornness. What advice would you give to someone starting out as an aspiring entrepreneur? Sanjana advises someone starting out as an aspiring entrepreneur that “Be sure of the fact that nothing will back you out from your dreams”. Meghna Joshi Founder & CEO Sai Poorna Patnaik Founder Shankar Sahai Co-Founder and Director Bhavini Khakhkhar Founder Dr. Ruchika R. Jha Doctor & Public Healthcare Consultant Anand Mani Tripathi Founder and CEO You may also like to read

VictoryTales.com is an Online Inspirational portal that publishes the finest content around Personal development, Success Mantras, Interviews, Startup Stories, and Entrepreneurship. At VictoryTales, we always strive to bring you meaningful and powerful stories from around the world to empower and motivate... “Goodbye blue Monday.” - Kurt Vonnegut Top Stories Meghna Joshi A dedicated advocate for social impact & sustainability and the founder of SWAN Livelihood, committed to empowering the workforce through tailored training programs and workshop sessions. Read full Interview Sai Poorna Patnaik With his firm beliefs & determination, Sai came out of the hardship he faces after the demise of his father who was a Teacher in Railway runs School. Read full Interview Exclusive Interview Deepak Kumar Pandey Deepak Pandey has a unique bent of mind & also developed his emotions by jotting down on by publishing a book & becoming Writer and Author. Read full Interview Top Stories Soumita Sinha she has grown comfortable managing litigation files, preparing and negotiating contracts, and performing an array of legal tasks. Read full Interview Dr. Sushindri Sridharan If you dedicate your mind towards your goal, you will achieve it so as I am doing to achieve my goals. Read full Interview Interview with Women Entrepreneurs View More Interview with Entrepreneurs View More Entrepreneur Sai Poorna Patnaik With his firm beliefs & determination, Sai came out of the hardship he faces after the demise of his father who was a Teacher in Railway runs School. Entrepreneur Shankar Sahai Mr. Shankar Sahai started his career as a marketing executive in a small IT start-up and gradually raised his rank in various companies and gained experience. Entrepreneur Anand Mani Tripathi It is the destiny and karma which guides you to generate the ideas by itself. Entrepreneur Rahul Todi Rahul's honesty and intention for good work have been the strengths... Entrepreneur Tushar Kansal I always try to make sure that I empower the right people for the right work. This way I do not feel overburdened with work that leads to stress. Entrepreneur Ranjit Baruah Mr. Ranjit Baruah, Founder of AROMICA TEA with his vast experience of working in Mcleod Russel India Limited, the largest tea company in the country for the last 20 years Entrepreneur Prabhu Velusamy I feel most of the time playing and spending time with friends ease my pressures. Entrepreneur Dr. Vipul Lunawat Vipul did Level 02 Coaching certification from Australian Ice Racing (AIR) in Short Track Speed Ice skating, & certified by Olympic Solidarity, Melbourne, Australia. Entrepreneur Shailender S Tripathi Shailender is an effective communicator with perfect relationship building & interpersonal skills with vast experience in consistently raising sales. Entrepreneur Amrit Singh Job restricts your boundaries, and Art like Designing needs no boundaries... Entrepreneur Siddharth Deshmukh Sport is an integral part of Mr. Siddharth’s life and in fact, his “head is in technology and heart is in sports”. From being a competitive athlete to a game-changer Entrepreneur Paras Khanna Paras Khanna & his team provides interior design services from classic traditional to modern graphic or fusion pattern. Inspiring Tales Read More Jessica Cox Jessica Cox graduated from the University of Arizona in 2005 with a bachelor's degree in psychology and a minor in communications. Apr 9, 2021 2 min read Sergey Brin Brin immigrated to the United States with his family from the Soviet Union at the age of six. He earned his bachelor's degree... Apr 9, 2021 2 min read Sara Treleaven Blakely An American businesswoman, entrepreneur, and philanthropist. She is the founder of Spanx, an American intimate apparel company with pants... Apr 9, 2021 2 min read Nick Vujicic Mr. Nick is a world-renowned motivational speaker born in Melbourne to Dušanka and Borislav Vujičić, Serbian immigrants from Yugoslavia. Apr 9, 2021 2 min read 1 2 3

Deepak Pandey has a unique bent of mind & also developed his emotions by jotting down on by publishing a book & becoming Writer and Author. < All Interviews Deepak Kumar Pandey Founder Entrepreneur We as VictoryTales, with our extensive & exertions’ efforts in the search for bringing more and more meaningful and inspiring stories from around the world, this time introducing Mr.Deepak Kumar Pandey, Founder of one of the best Digital Marketing agencies in the UK titled “Drankio”. Mr. Deepak inclined towards entrepreneurship when he was doing his printed t-shirt business through the Facebook marketplace. Deepak Kumar Pandey has a unique bent of mind and also developed his emotions by jotting down on by publishing a book & becoming Writer and Author of “A Journey: Steps to success”. This book is dedicated to those youth, who all belong to poor families but they have some big dreams and they want to achieve it. Deepak is also of the view that the Pressure and Stress if comes in life can be sorted out by working as a team with colleagues and for him listening to music and writing poems are the best stress busters. Share this Interview: Know more about Drankio Drankio is the fastest & best digital marketing agency in India, UK, US, and UAE. It’s a digital place to grow your business on a mission to help startups grow digitally with the better returns of the investments and Brand Presence in the market. Experts of Drankio help and build Digital strategies and deliver the best possible results with the focus on ROI. We are able to create sales-driven insight for your business. Drankio helps in building a strong digital presence and generates high-quality traffic and conversions into leads for growing businesses. For more information kindly visit the company’s website: https://drankio.com/ On inquiring from where did the idea to start something like “Drankio” came from and requesting him to tell us about his background and his journey as an entrepreneur, Mr. Deepak Kumar Pandey apprised that; Before starting anything let me tell something a bit about myself first. Myself Deepak Pandey founder of Drankio, one of the Best Digital Marketing Agency in UK.I did a Bachelor in Computer Applications and developed interest in marketing while doing my printed t-shirt business through the Facebook marketplace. After prolonged efforts and a lot of research about digital marketing and a career in digital marketing which was developed as a booming industry. I made lots of effort and tried to get a job in digital marketing while working. I grasped the idea to start my own venture titled Drankio which stands for Digital Rankio. I strongly believe in Entrepreneurship rather than working for someone else. While doing my job I have taken initiative and It was one of the best decisions for me I have ever taken. Regarding entrepreneurship, I believe that entrepreneurship is a journey, and it seems like everyone goes through it a little differently. Some move quickly through the process and are successful within weeks of implementing a brilliant idea. Others move slowly and spend decades of their lives perfecting the art. Some go to college for years for a master’s degree in commerce, while others begin before they graduate from high school. I feel entrepreneurship is a diverse and rewarding world, but nonetheless, there are certain hallmarks of entrepreneurship that almost everyone has at one point or another. On inquiring from him about the choosing entrepreneurship over a job, Deepak replied in detail that; According to me, Entrepreneurship is living a few years of your life like most people won’t so that you can spend the rest of your life like most people cannot. The idea of not working for someone else and only working for me looks like the best thing possible. I never wanted to work in a big organization, where I was just a number. As per my experience entrepreneurs are so attractive to me because here you are your own boss, you can set your schedule, vacation, and working hours. When you take a big risk, there is a chance of a big reward. I love the calculated risks. There is no restriction you can do whatever you want to do with your business. So I believe the biggest factor is opportunity and freedom. On asking what was his key driving force to become an entrepreneur? Deepak replied that; If you ask me the true key to success is one’s passion and vision for something and his dedication to making everything possible. There are certain things like a strong belief in yourself and your idea that go a long way in helping to fulfill your dream. Your passion, your idea, and belief work wonders and definitely helps. On enquiring about his source of motivation, He appraised that; Motivation will come automatically from self-pressure to achieve your dream and determination. In my view the best source of motivation is setting goals, chasing them, and achieving those goals with 100 % perfection. How many hours a day do you work on an average? As an entrepreneur, I work for almost 8-9 hours a day but by mind its 24 hours, and yes as an entrepreneur you have to be ready for 24*7 so that your work goes on like forever. I love to do my work, much of the time I end up putting in more hours than usual. Can you tell, what is the uniqueness of your start-up? Well, I can give you a lecture on uniqueness. My start-up is “Drankio” we help all small business to improve their digital presence with the help of our digital solutions. We help to build branding across the world. A unique thing about start-up can be anything that they implement which no one else implements, it is not just a unique way they market their service or product. How do you handle the pressure and manage stress? From my point of view, the key to handle the pressure and stress at work is working as a team with others. Whether it’s my co-workers or managers I know if we all band together we come to a solution more quickly and easier. Sometime’s music and writing poems are the best stress-busters for me. How do you generate new ideas? I don’t think there is a process of generating new ideas. The idea is useless unless executed hence I love executing ideas. First learn from your mistakes, launch it, and make it a hit. A brilliant tip would be to do things in a different way for generating ideas. How did you come up with the name of your company? Drankio stands for Digital Rankio. If I want to explain more about my digital marketing agency then D-digital R-rankio A-Audience N- Niche I-Input 0-Output. What piece of advice would you give to college graduates who want to become entrepreneurs? If you have ideas go for it, follow your passion and your heart and build something that the user needs. Build a dedicated team who can believe in your ideas. Entrepreneurs need to lead so believe in your ideas, if you cannot believe in yourself no one else will believe. Be patient, don't give-up. Meghna Joshi Founder & CEO Sai Poorna Patnaik Founder Shankar Sahai Co-Founder and Director Bhavini Khakhkhar Founder Dr. Ruchika R. Jha Doctor & Public Healthcare Consultant Anand Mani Tripathi Founder and CEO You may also like to read

Sujay has led a fascinating journey, but he thinks the best is yet to come. < All Interviews Sujay Santra Founder and CEO Entrepreneur We at VictoryTales, with the long & arduous search for bringing more and more meaningful and inspiring stories from around the world, this time, brings the story of a Kolkata based Healthcare Startup, ‘iKure Techsoft Pvt. Ltd.’, led by Sujay Santra, Founder & CEO, who is known for his inspiring entrepreneurship, an eminent speaker, and an impactful healthcare leader conferred by the ‘World Health & Wellness Congress’, 2019. Sujay has led a fascinating journey, but he thinks the best is yet to come. While he has led the transformation of India’s primary healthcare system using technology and scalable models since 2010, his startup incepted with the mission of ‘creating zero mortality in primary healthcare’ with cloud and artificial intelligence technologies is set for the new road ahead. Share this Interview: Know more about iKure Techsoft Pvt Ltd His venture iKure, has not only readdressed primary healthcare system for the marginalized community, but it has also created multiple layered impacts across the community enabling access to affordable and accessible health services, technology-enabled integrated care, empowering community health workers, and implementing behavior change programs to create holistic and sustainable impact in human lives. On inquiring from where did the idea to start something like iKure Techsoft Pvt. Ltd., came from and requesting him to tell us about his background and his journey as an entrepreneur, Mr. Sujay apprised that; It all began, when I visited my father for his ill health in my hometown, rural Kolkata. Working in IBM and Oracle, and an ardent technology lover, my father’s health crisis was an eye-opener for me to gauge the plight of the 840 million Indian rural populations. As his health recovered, I set out to look for the fundamentals that can bridge the gap and build a platform to seamlessly connect patients with doctors and the healthcare system. I took the lesser-known path to build the ‘Unicorn’. You can’t solve a problem unless you face one. Felicitation with the ‘Change Maker award’ & ‘Ashoka Fellowship’ by the former President of India, Shree Pranab Mukherjee in 2016 provided me with a firm anchor for my journey ahead. On inquiring from Mr. Sujay Santra, why has he chosen to become an entrepreneur over a job? He replied that; I have always enjoyed being an entrepreneur even, though my first attempt was less than far impressive. After graduating, I worked as a junior scientist in the National Remote Sensing Agency (NRSA) and was mentored by Prof. K. Radhakrishnan-Mission to Mars ISRO chief, where I was drawn towards understanding the complexity of technology and how it can save a life. While I worked in top-notch IT firms, I was deeply rooted by my clearly defined problem of healthcare access and was ready to take the plunge and facilitate an innovation that can bring efficiency and value creation in healthcare and one that everyone would aspire to be a part of it. On inquiring from him about what was your key driving force to become an entrepreneur? Mr. Sujay apprised that; I believe I have been drawn by an inner inimitable driving force. Since my childhood, I was fascinated by technology and developed a life-long interest in software applications. This interest helped me participate and win multiple awards during my service period in IBM and Oracle. As I traveled extensively, I became more aware of the dearth in healthcare access, and my personal experience was instrumental in finding a wider perspective of technology application in primary healthcare. I resigned from my 9-5 job to move into the direction which was less appealing in many ways. However, the hardships, and struggle, I had to make to reach this far, was a great learning experience for me. My parents, family, and my team have been my greatest support. On inquiring about his source of motivation? Mr. Sujay narrates that; I have been fortunate enough to be mentored by people with iconic figures and men of diversified skill sets. For example, my father has been my greatest source of inspiration, who was a very successful Banker, with popular mass appeal for his generosity, and intellect, as he left a mark on every human life he touched. Witnessing the difficult circumstances of humanity, be it families getting cash strapped due to healthcare expenses or poverty that prevents them from accessing the basic amenities, my father helped them all, transforming shortfall into values, that few in such a position can make it possible. On inquiring, How many hours a day do you work on average? Mr. Sujay explains that; An entrepreneur’s working hours are beyond a 40-hour work-week. While bombarded with commitments and deliverables from all angles, it is hard to figure out the number of hours truly put in. I remember, not sleeping from two-three consecutive nights, and waking hours involved family responsibilities. So, I cannot equate no. of hours with my successes. I do catch up with my power naps during the flights or while travelling, also I believe your mental wellbeing is more important than your physical wellbeing, so it is necessary to keep a balance to help you sail through the patchy terrains and gloomy days at times. On inquiring about the uniqueness of his company ikure Techsoft Pvt. Ltd, Mr. Ashish apprised that ; A patient named Runa has been visiting the hospital for her dialysis. Sometimes a year back, when she complained about breathlessness and dizziness, she consulted multiple local doctors. As her discomfort grew, she switched doctors and medications, which caused her more trouble, at last, when her severity grew, she was hospitalized and suggested for dialysis and kidney transplantation. We often witness such health mishaps caused by disintegrated care coordination leading to fatal consequences. At iKure, we aim to create an integrated care continuum backed by innovative technology and scalable models. iKure is a Population Health Management company that delivers primary healthcare services through digital technologies, a network of hub & spoke clinics & trained frontline health workers. Our health management services span Preventive, Promotive, & Curative aspects of healthcare. iKure focuses on addressing the primary healthcare needs across all settings –rural, semi-urban, and urban areas. How do you handle the pressure and manage stress? Well, I talk to my father or I listen to music, take a long walk or drive somewhere and have some good food just to feel good about myself and that's how I have seen that I am able to handle pressure or stress. How do you generate new ideas? The generation of creative and practical ideas is the key to success. At iKure, I am open to new ideas, where every team member contributes in their own way to solve administrative challenges, opportunities to expand businesses, and generate technological ideas for products and services. We are also supported by investors, advisors, and different stakeholders who guide us with their novel ideas to drive change and open new possibilities for iKure in the healthcare domain. How did you come up with the name of your company? At iKure, “i” stands for Innovation and “K” stands for Knowledge. So we wanted to provide Health Care using innovation and Knowledge and that’s how the name iKure came into existence. What piece of advice would you like to give to the college graduates who wanted to become entrepreneurs? I think persistence and perseverance are important traits of an entrepreneur. So build on it, without burning it. You need a dedicated team who can believe in your idea, stay true to them, as much you stay true to yourself. Explain your strategies, goals and reinforce it internally. Being an entrepreneur is like running a marathon, you need to keep your stamina and go steadily and definitely you will be successful. Meghna Joshi Founder & CEO Sai Poorna Patnaik Founder Shankar Sahai Co-Founder and Director Bhavini Khakhkhar Founder Dr. Ruchika R. Jha Doctor & Public Healthcare Consultant Anand Mani Tripathi Founder and CEO You may also like to read

Paras Khanna & his team provides interior design services from classic traditional to modern graphic or fusion pattern. < All Interviews Paras Khanna Founder Entrepreneur Paras Khanna, Founder of Dezign2build while chasing his dreams believes in quality standards and timeline commitments achieving 100% customer satisfaction. With almost 17 (seventeen) years into Indian and international retail industry, working with different brands at a different level and capacity gained the experience which no one teaches. Having the best panel of experienced, visionary craftsmen and with the theme of Customer’s choice, Paras Khanna & his team provides interior design services from classic traditional to modern graphic or fusion pattern. Mr. Paras Khanna chooses Job over entrepreneur initially to learn besides having clear thought since his young days to become an entrepreneur. He is of the opinion that God has given one life to make it big in respect of creating an impact and if luck is with you everything you plan will create wonders. A hard-working experienced personality, Mr. Paras Khanna is an example for others who believe that ones you are an entrepreneur, you work round the clock even in your sleep/dreams and chase the desired goal in life. Share this Interview: Know more about Dezign2build Dezign2build with its motive “design beyond imagination” is a group of an experienced team that provides holistic interiors designing, consultant, and planning services in North India. It’s a close-knit team of experienced designers and interior architects who love to enthusiastically work to transfer clients’ ideas, thinking, and desires into the reality of successful interior designing projects, residential as well as commercial projects. All projects, including the one you need to renovate with fresh impressive looks or an iconic style new one. The experienced team focuses on providing exceptional services related to conceptual interior designs, space planning, minute detailing for all types of projects so to build an ideal attractive spacious environment for home, office, or commercial establishments. Teams of Dezign2build provide design ideas and total design built up solutions for ease of clients. The company works with one single motto to create an impact via its designs, using its skills and experience so that an intended feel is generated in a given space. The most vital part begins by understanding the client’s requirements as this is the only theme company carry-on for further work. Where did the idea to start something like this come from? Please also talk us through your background and your journey as an entrepreneur; I was always inclined towards home business solutions and the idea of setting up a brand for luxury interiors came 5 (five) years back. we were very clear that we wanted to offer end to end solutions, so we kept the name as “Dezign2build”. With 16-17 years into Indian and international retail industry working with different brands at a different level and capacity gained the experience which no one teaches you. “Let’s Go with full efforts and catch your dreams” Why did you choose entrepreneurship over a job? One line which always pushed me from last 20 years “ Gulami karte hue paida hue hai, gulami karte hue marnge nahi” Unfortunately in the beginning had to choose a job over entrepreneurship since I wanted to learn otherwise I was very clear in my thoughts from young days I will die as an entrepreneur. You have one life- make it big, make an impact, and if luck is with you and you get the right opportunity to change lives, Go for it. Creating something from nothing. Every business starts as an idea. You get to create it from the ground up. Go for it -- nothing is stopping you! Every single decision that involves your business is your responsibility, from the initial concept and branding to the growth and goal setting. Nobody will get in the way of your vision. “If you are born poor it's not your mistake, but if you die poor it's surely your mistake” What was your key driving force to become an entrepreneur? I started this because of my passion. I don't care for profit as crazy as that sounds. We build dreams and nothing is as excited as to build n fulfill your own dreams and it gives you wonderful fillings when you have given the opportunity to do for your clients. Everyone has a different choice. Some people do things simply for money few want to get away from the 9 to 5 desk job so they do a start-up for freedom. Others do it passionately like me. Everyone is different and no answer is wrong. What’s your source of motivation? Become an entrepreneur, Motivation will come automatically by force. You will wait for the next day in the excitement of new challenges, new opportunities, new ideas, new business, new goals, new learnings that will shake you to wake up. How many hours a day do you work on average? Ones you are an entrepreneur, you work round the clock even in your sleep and dreams. So by mind 18-20 hours by body 8 hours. How do you handle the pressure and manage stress? So far there is no pressure there is no stress because we do the right planning. With a highly motivated team any work any task becomes easy, every team member knows their job. Keep the right balance between personal and professional life and enjoy life….. As simple as that. “I do not believe that your best creative work is done when you’re stressed out” How do you generate new ideas? Experiment new things within your own, learn from mistakes, launch it, and make it a hit. For all creative people, your experiment becomes a new idea for others. How did you come up with the name for your company?? “Dezign2build”. The name itself justify and describe our work nature. What piece of advice would you give to college graduates who want to become entrepreneurs? Understand your field interest, identify your positive points and strengths. Keep trust in your skills and abilities, Teamwork by far the most important thing. Have the right experience, there is the right time to enter. Networking. Patience is the key to success as an entrepreneur. Meghna Joshi Founder & CEO Sai Poorna Patnaik Founder Shankar Sahai Co-Founder and Director Bhavini Khakhkhar Founder Dr. Ruchika R. Jha Doctor & Public Healthcare Consultant Anand Mani Tripathi Founder and CEO You may also like to read

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Sport is an integral part of Mr. Siddharth’s life and in fact, his “head is in technology and heart is in sports”. From being a competitive athlete to a game-changer < All Interviews Siddharth Deshmukh Managing Partner and Show Host Entrepreneur VictoryTales this time rummaged for another passionate entrepreneur who is inspiring the world with his vision of "Head is in Technology, Heart is in Sports". Mr. Siddharth Deshmukh, Managing Partner of Arimaya Ventures and expert as Storyteller, CxO consultant, Growth Enabler, Brand Amplifier, and Sustainability Advisor. A Computer Science Graduate followed by MBA – IT from Pune University followed by, PGD-HR (Human Resource) from SIBM (Symbiosis Institute of Business Management), Diploma in Strategic Planning and Business Policies from IIT Bombay and PGD-Sports Management, and preparing his thesis for his doctorate in Sport Leaguelization™ towards the uplifting of Sports Ecosystem in India. Mr. Siddharth Deshmukh popularly known as “Sid Deshmukh”, after spending over a decade across the globe in IT Consulting for the Companies to build brands & get partners to outsource, founded Arimaya Management Ventures (www.arimayaventures.com) with a vision to provide management consulting with a twist. Assisting Sports and Technology companies with Sportertainment Consulting & Brand Management as-a-Service model. Sport is an integral part of Mr. Siddharth’s life and in fact, his “head is in technology and heart is in sports”. From being a competitive athlete to a game-changer in #SportsBusiness . Continuously working on building "Sport-as-a-Brand" A seasoned business leader with more than 18 years of progressive experience in leveraging solution consulting & program management to Fortune 1000 clients, in the FMCG, Hi-Tech, Sports & Media vertical. Sports is Siddharth’s greatest teacher, and it has taught him one important thing: "You can't put a limit on anything. The more you dream, the further you get". Share this Interview: Know more about Arimaya Ventures and Sportsy Arimaya Ventures is a group of tested experts providing entrepreneurs with the skills they need to grow their efforts into businesses, executing right now. Arimaya Ventures has the specialized team in Strategy, Commercial Partnerships, Marketing & Overall Management for Sports (Talent Management, Sponsorships, CSR Consulting, Sports Marketing & Sports Technology) & Technology (SportsTech, EduTech, Lifestyle, Hospitality & HealthTech) Arimaya Ventures’s Sportsy ( www.sportsy.co ) is an online platform with a unique talk show for educational, aspirational and inspirational output for athletes, sports industry aspirants as well as teachers and parents. It is focused on creating & publishing Management Development Programs using various platforms such as Direct-to-Audience MasterClass, Online Learning using various platforms, Blogs, VLogs on the youtube channel (www.youtube.com/sportsysays/). In addition, the company focuses on providing content-as-a-service for the Sports Industry. Where did the idea to start something like this come from? Please also talk us through your background and your journey as an entrepreneur; I bring 18+ years of progressive & diverse Business Commercialization experience across early-stage startups to Fortune 500 companies in the US, Europe, and Asia having worked across Banking, Education, Healthcare, Entertainment, Media & Consumer Internet, and Sports. After spending over a decade across the globe in IT Consulting for the Companies to build brands & get partners to outsource, I have founded Arimaya Management Ventures (www.arimayaventures.com) with a vision to provide management consulting with a twist. Assisting Sports and Technology companies with Sportertainment Consulting & Brand Management as-a-Service model. With my passion for my profession in Sports Industry, I started a talk show “Sportsy - #LetsTalkSports with Sid Deshmukh. This talk show hosts athletes, administrators, coaches, and corporates from the sporting industry. Why did you choose entrepreneurship over a job? I feel that Entrepreneurship is the way to find yourself, and it gives you a platform to do things that one may not be able to do in restricted corporate life. Yes, nowadays, things are changing in the corporates as well where a lot of intrapreneurship is encouraged. And it’s a great combination to follow your passion inside a corporation to grow. I have had the opportunity to work on both. On inquiring from him about what was your key driving force to become an entrepreneur? Mr. Siddharth replied that; I feel that “When my passion became my purpose, I combined it with my profession and that” was my driving force to choose to become an entrepreneur. Can you please share with us your source of motivation for becoming an Entrepreneur? My career journey has been exciting over last 18 years due to closely working with leaders like Dr. Anand Deshpande (Founder & CEO, Persistent System Ltd), CP Gurnani (CEO & MD, Tech Mahindra Ltd.), Peter Harrison (CEO, Global Logic), Subroto Bagchi & Krishnakumar Natarajan (Founders & Chairman Mindtree Ltd), Navneet Sharma (Ex IMG & Sports Marketing Consultant) & most importantly Mahendra Singh Dhoni (MSD / Mahi) (most successful captain of Indian Cricket team) and I keep learning. These personalities I feel are my source of motivation for becoming an Entrepreneur. On inquiring, How many hours a day do you work on average? Mr. Siddharth replied that; It all depends, I am focused on finishing the work than measuring the hours I put in. The work needs to be deliverables based and not timesheet based. I work till I get bored :) and since I love my work, many times I end up putting far more hours than usual. What is the uniqueness of your start-up? I love sports and I love to talk about it. “Sportsy” is a unique platform for talking about sports with athletes to administrators to corporates to coaches. This platform brings together the complete ecosystem of sports for the benefits of aspiring athletes, students as well as parents. It’s a YouTube channel and social media pages towards making sports a revolution in India. As an individual, How do you handle the pressure and manage stress which comes in your entrepreneur life? Since my profession is my passion, the pressures and stress is not something I worry about as Sports is one of the best ways to get into a zone (like meditate), I either play a game on the court or watch kids play on the playground. And sports being the best stress buster, it helps me manage any work-related pressure. On inquiring how do you generate new ideas? Mr. Siddharth told that; I just try and solve problems rather than create new solutions that are not required. The idea is worthless unless executed and hence I focus on executing ideas. How did you come up with the name of your company? My primary company is Arimaya Ventures, it a combination of my kid’s names Arin and Mahi J , and Sportsy is because I find “ Sports ” sex”y” . Having spent more than 18 years in this field, what piece of advice would you like to give to college graduates who want to become entrepreneurs? Follow your passion. Entrepreneurship is passion and not fashion. Follow your heart and build something that the market/user needs and not something that you want to build and even if you want to build something that you believe in, make sure you do market validation before taking it too fat you should focus on building a sustainable business rather than a fashionable / investor driven business. Meghna Joshi Founder & CEO Sai Poorna Patnaik Founder Shankar Sahai Co-Founder and Director Bhavini Khakhkhar Founder Dr. Ruchika R. Jha Doctor & Public Healthcare Consultant Anand Mani Tripathi Founder and CEO You may also like to read