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Raja Guha is a man possessing lots of possibilities within himself including professionalism, seasoned expertise, knowledgeable & experienced entrepreneur. < All Interviews Raja Guha Co-Founder and CEO Entrepreneur We as VictoryTales team keep scrolling for more and more meaningful and powerful stories from around the world to empower and motivate our growing community of entrepreneurs, this time we are introduction Mr Raja Guha, Co-Founder & CEO of OORJAMATIC TECHNOLOGIES who have a personal work experience of more that 20 years with various global repute organisations since completing his engineering. He pursued his education and also completed his executive MBA within the first 6 years of working. Raja Guha is a man possessing lots of possibilities within himself including professionalism, seasoned expertise, knowledgeable and more importantly experienced entrepreneur working as Co-Founder & CEO of OORJAMATIC TECHNOLOGIES. He was the first employee in Eastern India to set up the business operation for TaeguTec India where he worked for 4 years. Besides this he was also the first employee in Eastern India for Bose Corporation where he worked for more than a decade. He also worked with Johnson Control before opening his venture. Share this Interview: Know more about OORJAMATIC TECHNOLOGIES OORJAMATIC TECHNOLOGIES is a Limited Liability Partnership (LLP) firm established on 13th December 2017. It is registered with Registrar of Companies, Kolkata and recognised startup from Government of India it was started up with the aim to enhance business revenue using various technologies and giving the customer a clear picture of the return on his investment. Presently there are many areas where no data is evolving to empower customers to make the right kind of investment decisions in marketing or promoting their products or solutions. Oorjamatic Technologies have a 360-degree approach to empower customers not to miss a single opportunity to gather data and it works on a couple of technologies. We use these technologies to create disruptions, changing the way people do few things presently and while changing it we provide concrete data to our clients. These data help our clients to plan well for the future. We make marketing campaigns ROI driven. On inquiring from where did the idea to start something like OORJAMATIC TECHNOLOGIES came from and requesting him to tell us about his background and his journey as entrepreneur, Mr Raja Guha apprised that ; I was on a lookout for a new thing which people are not aware of and the only reaction which people will give hearing the disruption which we will make is –Wow! We wanted to change a few things which people in India were doing. It may sound very simple but it has an impact. Hence we started to work with three technologies and develop applications using them to change the things we do presently. Innovation is what we focus on and makes simple disruptions with a very high impact on what and how we do. I have a personal work experience of 20+ years with various organizations with global repute after completing my engineering. I completed my executive MBA within the first 6 years of working. I was the first employee in eastern India to set up the business operation for TaeguTec India for which I worked for 4 years and also the first employee in eastern India for Bose Corporation for whom I worked for more than a decade. My last job was with Johnson Control. I was in the domain of sales and my success in sales always motivated me to do on my own. So whenever I was in front of my customers I always kept in mind that someday I will start my own venture and then they will be my asset. Hence till now, I have personal relations going with most of my key customers with whom I had come in contact during my days as a salaried person. Over Commit and under-delivery was anabsolute NO in my personal philosophy. Hence I could and continue to maintain excellent relations with my customers. Even if I cannot provide them a solutiononly be cause that, not my domain, I redirect them to specialists/organizations from where they couldget their solutions. Oorjamatic Technologies LLP was incorporated on 13th December 2017 and it works on a couple of technologies. We use these technologies to create disruptions, changing the way people do few things presently and while changing it we provide concrete data to our clients. These data help our clients to plan well for the future. We make marketing campaigns ROI driven. Being an entrepreneur is a totally different game altogether. You suddenly have to change the total mindset and you are within your comfort zone. But the capability to adapt to the change through learning, planning, networking is key to success. The applications which we have developed issuing few technologies are so new and have such a huge range of applications across sectors that covering the entire market segment is a huge challenge for a startup. So we are finding various innovative ways to cover the market. But we are always keeping in mind that we should expand till we can support the customer. Hence we are cautious yet aggressive in our minds. On enquiring from him about the choosing entrepreneurship over job, Mr Raja Guha narrated that; “I wanted to come out of the comfort zone, the glamour of the corporate world, five star stays, and so on. I was waiting for the right moment to quit the job. Hence came out of a job in November 2017. As I was always a customer-centric person, I was confident that I will be supported by my customers whom I have gained during my salaried days”. Entrepreneurship gives you the freedom to think out of the box, create your own strategies, and grow your own organization. Now I am free to implement my ideas and strategies and define my own goals and work towards them. I would love to use the learnings during my salaried days and use it to create jobs, offer new solutions, and create an impact on what and how we do. How do you find the industry/niche that you’re in? Mr Raja Guha explains that; It provides huge opportunities ranging from healthcare to Retail, Transport to Sports. It has applications in every domain and sector. The imagination and creativity is the only limit for the application which we provide. In the post-COVID 19 days, it will be more significant as it will avoid a touch. Our applications can generate data from apparel to bottles, posters to standys, and many many more. It gives people a tool to take the right kind of marketing decisions. On inquiring about what gets him out of bed in the morning i.e. what’s his source of motivation ?, Mr.Raja Guha explains that ; I am extremely passionate about what I do. I don’t feel the passion, usually I don’t do that or become unsuccessful. To me every day is a new day, a new beginning, and can be a game-changer. On inquiring about what challenges/obstacles did you face in your journey so far? Mr Raja Guha apprised us that; The most and only obvious challenge is to manage the cash flow of the organization especially when we don’t have an investor on board. We from the first day had been focusing on customer acquisition rather than moving behind an investor. Besides this another challenge is to find the right kind of manpower with the right attitude who will have learning capability, right skill set, and customer-centric skills. Besides many don’t want to join a startup as they are not sure whether it will be a revenue-generating one. Hence it becomes very important for the founders to strive hard to make the organization and success. On inquiring about the uniqueness of his startup OORJAMATIC TECHNOLOGIES, Mr Raja Guha explained that; Our start-up is aimed at enhancing business revenue using various technologies and giving the customer a clear picture of the return on his investment. Presently there are many areas where no data is evolving to empower customers to take the right kind of investment decisions in marketing or promoting their products or solutions. We have a 360-degree approach to empower customers not to miss a single opportunity to gather data. It can be from 3-4 cm from a promotion campaign to 200 meters. It can generate data from a bottle to apparel, from a standy to a poster, and so on. Innovative consumer engagement strategy clubbed with technology is a very powerful tool and we do that. Stress at work is an increasingly common feature of modern life, however on enquiring from Mr Raja Guha about how he handles the pressure and manages stress, he explains that; I don’t hesitate to reach out to my friends or industry senior seeking help and guidance. In the initial days due to the change of habit, cash flow there is bound to be stress. Reaching out to your friends, seniors help to reduce stress. Winston Churchill rightly said that if you have five friends whom you can count on five fingers then our life is made. This proves to be very true in the initial days of entrepreneurship. Another thing is to have confidence in yourself and speak to yourself. If one is successful in the past cannot be a straight failure. Recount my success stories about how I acquired difficult accounts and continued to manage them. On enquiring about the strategy that he believes has helped him grow as a person/startup, Mr Raja Guha narrated about the parameters responsible for developing it; I have always believed in developing my personal brand image. It is the most important parameter as it plays an important role to ascertain as to how one is perceived by others. The perception is the reality and it plays a role in where you can be successful or not. Your personal brand image is responsible to know how much help you can get from others. Getting and seeking help in the early days of entrepreneurship is not bad at all as during that time one’s mind is clogged with too many ideas and challenges. Hence help is required. Developing customized solutions having a huge impact backed by the right kind of policies to support customers is another important parameter for a start-up to be successful. Start-ups cannot afford to over commit and under deliver to earn revenue. If that happens then the startup will not go too far as it will develop a wrong perception in the market. It is important to remember that a product or a brand cannot talk or move. It depends on the qualities and perception of the person who represents it and the person represents the organization. Hence Personal brand image clubbed with company policies are key to success. On inquiring about his opinion about “the keys to success”, he explains that ; The key to success will be to have patience and to have self-confidence. Start-up is like a newborn baby and it has to go through the steps to be a consistent and formidable organization in days ahead. One should keep in mind the short and long time implication of any decision one is taking. One should revisit the drawing boards to review if we are going wrong anywhere and its implication. Success doesn’t come overnight and easy. One thing is constant in every scenario. That is the capability to learn and be flexible and adaptable. What advice would you give to someone starting out as an aspiring entrepreneur? Any aspiring entrepreneur should consider taking any action, decision, keeping in mind that at one point he or she aspires to be one in the future. Creating your personal brand image-based one four pillars like Respect, Integrity, Knowledge,Passion is of utmost importance from Day1. One should develop the networking skill not limited to his or her own domain but across sectors as it will be key to success during days of entrepreneurship. Last but not least, educational qualification is not the only parameter for being successful. One should rigorously work in a job and then should start his or her own venture. Only Money, Only Knowledge, or Only Contact will not help. It has to be a perfect blend depending on individuals. Meghna Joshi Founder & CEO Sai Poorna Patnaik Founder Shankar Sahai Co-Founder and Director Bhavini Khakhkhar Founder Dr. Ruchika R. Jha Doctor & Public Healthcare Consultant Anand Mani Tripathi Founder and CEO You may also like to read

The qualifications made Gaurav to get into the world of Perfumery to gain the best experiences in this field and learn the state of art technologies. < All Interviews Gaurav Mittal Managing Director Entrepreneur As part of our persistent efforts here in VictoryTales to identify and share some of the meaningful stories from India and around the world, we have invited Mr. Gaurav Mittal, Managing Director of Aromatic & Allied Chemicals for an interview with us. Gaurav took over his family business after the sad demise of his father Sh. Brijesh Mittal and after attaining his worldwide experience in the field of Essential Oils and Fragrances. Gaurav obtained his Bachelors and master’s degree in Chemical Engineering from India, Master’s degree in Perfumery from ISIPCA, France respectively. ISIPCA France is the only institute giving the best perfumers of the world. After carrying out his other master’s degree from France, he did his Masters in Business Management in Aroma Technology from Plymouth University, UK. The qualifications made Gaurav to get into the world of Perfumery to gain the best experiences in this field and learn the state of art technologies. He worked with some of the biggest F&F houses of the world – I.F.F. and Givaudan. He also worked in different parts of the world like Dubai, Holland, USA, France etc and his last profile was a Trainee Perfumer with Givaudan Perfumery School in Paris, France in 2010. After coming back to India, he developed the various product lines in this industry and put the world’s best R&D centre that consist of GCMS, Automatic Refractometer, Polarimeter, etc. due to which AACare now popular for the best qualities they offer as 100% Pure and Natural. Share this Interview: Know more about Aromatic And Allied Chemicals Aromatic & Allied Chemicals is one of the leading manufacturers and exporters of 100% Pure & Natural Essential Oils,Natural Aroma Isolates,Mint Oils, Spice Oils & Oleoresins, Supercritical CO2 Extracts, USDA / EU Organic Products, Carrier Oils (Cosmetic & Food Grade), Natural & Organic Fragrances and FMCG Products Aromatic & Allied Chemicals is an ISO 9001:2015, HACCP and WHO-GMP Certified company with its products being KOSHER, HALAL, & NOP/NPOP/EU ORGANIC Certified thus certifying all of its products to be safe to be used in Food, Flavour, Pharmaceuticals, Cosmetics, and Perfumery Industry. Established in North India in the valley of Natural Herbs and the company is having its own / contracted farms and fields spread in different regions of India enabling it to procure raw materials directly from their farmers with guarantee of their product that it produces 100% pure and natural. Aromatic & Allied Chemicals is the first company in India whose products are GMO FREE certified (the plant species that are used for making the raw materials is from nature). The company under the leadership of Mr Gaurav Mittal, is also working for upliftment of the farmer’s lifestyle & building toilets (W C’s) in many adopted villages in Uttar Pradesh to boost and support ‘Swach Baharat Abhiyan’ of Hon. PM , Mr. Narendra Modi and also to support the farmer families. AAC is also planning to open a primary school in Village Ghoniya, Bisalpur very soon where Mr. Brijesh Mittal, founder of AAC was having the first Distillation Plant of Lemongrass Oil in the 1960's. The company is also donating many sports products to the primary schools of villages. On inquiring from where did the idea to start something like Aromatic & Allied Chemicals came from and requesting him to tell us about his background and his journey as entrepreneur, Mr Gaurav Mittal apprised that ; Since I was involved with the experiences of my father in the field of Natural essential oils, I always have been smelling the fragrance when my father used to come back home from his farms. Generally my father used to smell fresh tones of lemongrass and rosy tones of Palmarosa with surroundings of menthol. It was a mixture of all these smells that I experienced in my childhood. My father, knowing the future of this natural essential oil industry and my passion for perfumery started developing my skills in the same field. In order to get this streamlined from the start, all was well planned and I did my bachelors and master’s degree in Chemical Engineering from one of the most reputed institutes of India. Thereafter, I pursued my Master’s degree in Perfumery from ISIPCA, France – the only institute giving the best perfumers of the world. After carrying out my another master’s degree from France, I did Masters in Business Management in Aroma Technology from Plymouth University, UK All the above qualifications made me get into the world of Perfumery and I then started my first job with International Fragrance and Flavors in Dubai, Holland and France. After a few years I then shifted my job to Givaudan (which is the world’s biggest F&F house) and within a few months got selected to be trained in Givaudan Perfumery School in Paris which evolves the world’s best perfumers. Unfortunately during my training period in France, I lost my father and then I have to come back leaving my dreams and passion for perfumery. After coming back to India, I took over my family business ‘Aromatic And Allied Chemicals’ (established in the year 1977) which was involved in farming of Aromatic Crops and production of Pure Essential OIls. However the shock of losing dreams , passion and father really shattered my life and thought of giving up. But what kept me alive in perfumery was the smell of the Natural Essential Oils and it has always been coming in my mind to kick start something new. I then started exploring different parts of India and numerous aromatic crops. With the help of Scientific institutes, I started helping farmers to grow different aromatic crops and extracting essential oils from the same. Using those natural essential oils, I started making the natural blends and finally was able to convert my passion for perfumery into a beautiful composition in the form of a Natural Perfume. The pure Essential Oils that we were extracting also helped me to get into the world market. This is how I am finally very happy to be the Owner of Aromatic And Allied Chemicals where I am keeping my passion alive and also helping my farmers and their families with many works and their requirements. On enquiring from him about the choosing entrepreneurship over job, Mr Gaurav Mittal narrated that; To choose entrepreneurship over a job, I think was the need of the hour and as I told you, I was a Trainee Perfumer with Givaudan Perfumery School in Paris, France in 2010 before shifting to India after the sad demise of my father Shri Brijesh Mittal. I have seen my father in raising this Business since my childhood and was fortunate enough that I attained the best qualifications available in this field and carried forward my family business for which I am being brought up. What was your key driving force to become an entrepreneur? Mr Gaurav said that; The Key driving force was the social work that my father was involved in. My father was associated with more than 5000 farmer families for whom he was actively working and helping them to meet their needs. When I came back from France to complete the rituals of my father, those poor farmers and their families forced my mind to leave my luxurious job and come back to India and support them. This is from where I started exploring farming & then cultivating the numerous aromatic crops with those farmers and became a successful entrepreneur. Now we are one of the leading producers & exporters of Organic Essential Oil & Natural Essential Oils of India. On enquiring How many hours a day do you work on average? He explains that; You see being an entrepreneur and a social worker you need to struggle hard to find appropriate working hours but normally I am working almost 12 hours minimum to forward the venture at new heights and using around 06(six) hours sleep to attain energy besides slipping almost for 04 (four) hours for workout. On enquiring about the uniqueness of his company - Aromatic & Allied Chemicals? Gaurav apprised that; Aromatic & Allied Chemicals i.e AAC is certainly unique in the field of Natural and Organic Oils to Fragrances in the world. It is now exporting a wide range of products from Natural Essentials Oil and Organic Certified Essential Oils to Fragrances in the world market. Now, AAC is the only company in India, having projects which are GMO FREE Certified & Fair Trade Certified – thus assuring the oils we are manufacturing are free from any modification and adulteration and also we are following the International standards of Fair Trade and Fair for Life giving equality to all. Apart from this, AAC is also ISO 9001:2015, HACCP, WHO GMP Certified and her products are KOSHER, HALAL, and EU/NOP/NPOP Organic Certified. It is also unique in terms of its commitments resulting there has been many awards and honours achieved by AAC since I have taken over the company and some of the achievements are: Star Category Certificate by Commissioner & Director Industries of Uttar Pradesh in 2015 Amar Ujala MSME Conclave 2015 Award as the Special Honour of Best Industrialist of Uttar Pradesh by Hon. Chief Minister of Uttar Pradesh & Hon. Industrial Minister of Central Govt. Shri Janeshwar Mishra State Export Award 2015 - 2016 as the Highest Export Performance under the category of Perfumes, Essential Oils by Hon. Chief Minister of Uttar Pradesh Dr. Ram Manohar Lohia MSME State Award 2015-2016 as the Best Product Manufacturer under the category of Essential Oils by Hon. Industrial Minister of Uttar Pradesh. Great Achievers Award for Young Entrepreneur 2017 by Indian Organisation For Commerce & Industry, New Delhi 100% Star Export House in the Year 2017 by Government of India - Uttar Pradesh Manufacturing Leadership Award 2018 by Hon. Ministers of Uttar Pradesh, ABP News and CSR Thought Leaders Pride of City Bareilly 2018 by Hon. Minister of Uttar Pradesh and Hindustan Times Media Top Most Exporter of India Award in the year 2018 by Hon. Minister of Commerce & Industry & Civil Aviation of India, Mr. Suresh Prabhu Asian Famous Brand Award in Shenzhen, China on 9th Sept 2019 by Asian Brand Association, Asia Television, National Development & Reform Commission, China Economic Weekly, Peoples Daily and Indian Industries Association. Uttar Pradesh Best Employer Award 2019 on 1st Oct. 2019 by ABP News, World HRD Congress, World Federation of Human Resources Professionals and Dr. Tarita Shankar Excellence Awards On enquiring how he handles the pressure and manages stress? He said that; I would say, normally I don't feel any stress and if somehow comes on my way I try to Workout as much as possible and to reduce it I discuss with my team to handle and manage. On asking how he generates new ideas ? he explains that; I have unique ways to generate new ideas for myself. I wish if such needs come and I have to generate some new ideas, then I would prefer to sit in a lonely place near to the Himalayas. Besides this I also get something in my mind while I am on some international visits and moves in search for understanding the market and consumer needs. On asking what piece of advice would you give to college graduates who want to become entrepreneurs? Mr Gaurav said that; Some things that have helped me and I would like to share with the college graduates who wanted to become entrepreneurs are that: Never give up on your dreams and keep moving forward to chase your dreams. There is a favorite quote “Rome was not built in one day”. So work on your dreams every day and your dream will come true one day. It requires hard work and commitment to be a good entrepreneur, besides courage adds floral to the future. Meghna Joshi Founder & CEO Sai Poorna Patnaik Founder Shankar Sahai Co-Founder and Director Bhavini Khakhkhar Founder Dr. Ruchika R. Jha Doctor & Public Healthcare Consultant Anand Mani Tripathi Founder and CEO You may also like to read

Jessica Cox was born in 1983 in Arizona without arms due to a rare birth defect. She is the world's first licensed armless pilot, as well as the first armless black-belt in the American Taekwondo Association. Jessica Cox graduated from the University of Arizona in 2005 with a bachelor's degree in psychology and a minor in communications. Cox has not used prosthetic arms since she turned 14. Using her feet as most people use their hands, she is able, among other things, to drive an unmodified car with an unrestricted license, to type on a keyboard at 25 words per minute, to pump her own gas, and to put in and remove her contact lenses. She is also a certified scuba diver. At the age of 10, Cox began training in taekwondo at a school in her hometown of Sierra Vista. At the age of 14, she earned her first black belt. While in college at the University of Arizona Cox restarted her taekwondo training at an American Taekwondo Association club on campus. In an effort to help future students without the use of arms the instructors created an entire training curriculum by modifying the standard material from the ATA. For example, instead of a punch Cox executes a knee strike.Cox has since gone on to earn her second and third degree black belts in the ATA. Cox has also earned the title of 2014 Arizona State Champion in forms. She did not compete in a special abilities ring. Jessica Cox flew in a single-engine airplane for the first time via Wright Flight in 2004. Jessica earned her pilot's certificate on October 10, 2008, after three years of training, and is qualified to fly a light-sport aircraft to altitudes of 10,000 feet. She received her flight training through an Able Flight scholarship and soloed under the instruction of Parrish Traweek. Cox's Sport Pilot Certificate is for an ERCO 415-C Ercoupe which the Federal Aviation Administration has designated a light-sport aircraft. Designed in the 1940s, the Ercoupe was built without rudder pedals. "We feel Jessica Cox an inspiration VictoryTale and wishes her a grand success"

We are sure that most of us know about Mr. Sergey Mikhaylovich Brin who is an American software engineer and Internet entrepreneur. He co-founded Google with Larry Page. Popularly known as Sergey Brin, was the president of Google's parent company Alphabet Inc, until stepping down from the role in Dec 2019. We as VictoryTales believe that Brin is truly InspiringTale for all of us. Degree in philosophy Brin immigrated to the United States with his family from the Soviet Union at the age of six. He earned his bachelor's degree at the University of Maryland, College Park, following in his father's and grandfather's footsteps by studying mathematics, as well as computer science. After graduation, he enrolled at Stanford University to acquire a PhD in computer science. There he met Page, with whom he built a web search engine. The program became popular at Stanford, and they suspended their PhD studies to start up Google in Susan Wojcicki's garage in Menlo Park. Brin’s father is a retired mathematics professor at the University of Maryland, and his mother a researcher at NASA's Goddard Space Flight Center. The Brin family lived in a three-room apartment in central Moscow, which they also shared with Sergey's paternal grandmother. In 1977, after his father returned from a mathematics conference in Warsaw, Poland, Mikhail Brin announced that it was time for the family to emigrate. It is believed that Brin is working on other, more personal projects that reach beyond Google. For example, he and Page are trying to help solve the world's energy and climate problems at Google's philanthropic arm, Google.org, which invests in the alternative energy industry to find wider sources of renewable energy. The company acknowledges that its founders want "to solve really big problems using technology". "We feel Sergey Mikhaylovich Brinis an inspiration VictoryTale and wishes him a grand success"

An American businesswoman, entrepreneur, and philanthropist. She is the founder of Spanx, an American intimate apparel company with pants and leggings, founded in Atlanta, Georgia. She was listed as the 93rd most powerful woman in the world by Forbes. Blakely was born in Clearwater, Florida, and graduated from Florida State Univerity with a communication Degree. She is the daughter of Ellen, an artist, and trial attorney, John Blakely. Being the daughter of a trial attorney, she initially planned to become an attorney, she reconsidered after scoring very low on the Law School Admission Test; she instead accepted a job at Walt Disney World in Orlando, Florida, where she worked for three months. She also occasionally worked as a stand-up comedian during this period. After her short stint at Disney, Blakely accepted a job with office supply company Danka, where she sold fax machines door-to-door. She was quite successful in sales and was promoted to national sales trainer at the age of 25. At the age of 27, Blakely relocated to Atlanta, Georgia, and while still working at Danka, spent the next two years and $5,000 savings researching and developing her hosiery idea. Blakely then drove to North Carolina, the location of most of America's hosiery mills, to present her idea. She was turned away by every representative; these companies were used to dealing with established companies and did not see the value of her idea. Two weeks after arriving home from her North Carolina trip, Blakely received a call from a male mill operator based in Asheboro, North Carolina, who offered to support Blakely's concept, as he had received strong encouragement from his three daughters. Blakely further explained that the experience of developing her idea also revealed to her that the hosiery manufacturing industry was overseen solely by men who were not using the products they were producing. Blakely launched the “Sara Blakely Foundation” to help women through education and entrepreneurial training—Blakely had considered the establishment of a non-profit foundation prior to the founding of “Spanx”. "We feel Sara Treleaven Blakely is an inspiration VictoryTale and wish her a grand success"