How did you come up with the name for your company ?
The Name of our Organization is “Aryavarta Organics Pvt Ltd” and our Brand name is “Induz Organic”.
Aryavarta our organization name owes its name to Ancient India, the Akhanda Bharat and our Brand name Induz is taken from Indus Valley Civilisation the oldest known human civilisation on the Earth.
Reason and Meaning for Putting our Company and Brand Name:
Aryavarta Team has researched on Ancient Indian History, Human Settlements, Cultures, Traditions and most importantly on the basic style of Living Life in Ancient India, i.e - Agronomy, Animal Husbandry, Education, Social infrastructure, lifestyle, Varna Vyavastha, Economy rotation, Ancient knowledge and Philosophies which bound all this together and found that it all leads towards being a better Individual, which builds a strong society, A robust Nation and Importantly leads towards contentment and Happiness!! And all this In Harmony with Nature and other Living entities, Though after so many dominances lot of ill practices came in this system due to rumours, fake evidences, misinterpretation and hyperbolism of traditions being followed which were planned to make our lives miserable and of this planet as well!
Our Team tried to find the actual scientific reasons, resemblance to the Values, Systems and culture which was followed during old times and if some part of it is being followed in India or not and to our surprise, Yes, It is still being followed and practiced in India by followers of Ancient Religion though in limited numbers as westernisation and Capitalisation has prevailed and has engulfed those and we moved from containment and Happiness to Greed and Frustration! But the good news is Even after 800 years of Mughal and 200 years of British Dominance. The reminisces of that Ancient culture, tradition, thoughts and practices and still being followed, which are actually science and research based practices which a human should practice not only for his betterment but for the whole world.
“Sadiyo raha hai dushman daure jahan humara…. kuch baat hai ki hasti Mitati nahi Humari”
It says a lot about our ancient culture and speaks volumes about those who are practicing those values, now whole world is doing research behind the philosophies of those practices and accepting it as well as appreciating it after knowing that actually that’s the best, sustainable and scientific way to do things and thats the only way how life and humanity can survive on this Earth, Be it your Daily Work Routine starting from the time you wake up till you sleep, to eat the food, digest it and excrete it or be it Agriculture, Education which leads towards Knowledge not just information or be it Spirituality and Knowing you and What you are here for!
Our Ancestors has done lot of research on all most all of the subjects and connected the dots and in summary given the best way to do everything smallest of the smaller and biggest of the bigger just to bring only one thing Sustainability, Equilibrium and for survival of Humanity and betterment of our Planet Earth!!
They not only formulated and formalised it, but also ensured that it is being followed and transferred from one generation to another in the form of informal education, Knowledge and in the name of Culture/ Sanskara and Values.
In ancient India, believe it or not, there was a way to do each and every thing, there is a way explained in old texts how any work need to be done, starting from eating, sleeping, waking up, standing, talking, walking and what not and after research scientists are finding out Yes it's true and that’s the best scientific way it should be done, i.e. In India there is way how a person should sit when he is eating and likewise a way how he should sleep and how he should wake up, in which directions to sleep and which directions not to, what he should eat when and when he should not, and everything so detailed and so scientific that its not possible for a normal human being to interpret it all but at the same time it's easy to follow in form of Values and Sanskara.
And then a phase came when all these traditions and values were declared as old world systems, were rejected and called worst systems to be followed, by some modern gentleman just to prove them better and to break us and our systems, Culturally, Socially, Economically and Intellectually, lot of making and breaking of our old system was done, until it became confusing and very hard to practice and digest! And then this system was declared as Third World Culture, Backward, Anti Humanity, Anti Social and what not! Ironically the People who asked others to reject these started following up secretly after knowing the benefit of the same, There are countries who teach Sanskrit in their schools, our Mother Tongue even though they can’t Pronounce it properly and who doesn’t know that Sanskrit and Hindi (Devanagari) is the most Scientific language that exists on earth today! So, this doesn’t happen coincidentally, neither its serendipity. We as Ancient Indians actually taught the World what Agriculture, Science and Mathematics looks like and importantly, How to be Human and Why you are a Human and as a Human what you should do !
And that’s why when the world talks about Agriculture and specifically Sustainable Agriculture they have to come back to India to find out the way what is the best way to do it…how to do it…. and answer is Organic Agriculture and in a nutshell what is Organic Agriculture, Zero Budget Agriculture its Agriculture with Animal Husbandry and where Indigenous Cows play an important role.
So we put our organisation Name as “ARYAVARTA” which strives to create rural empowerment and employment through innovatively designed business models to employ and empower the rural population and farmers, where a farmer will do Cow Based farming, where he will be able to cut his cost of production and will be self dependent for the inputs to be used in farms instead of being market dependent and further will value add the products at his end only before selling the same in the market or to us.
Organic Farming will yield Organic Food Products which we market will solve problems like Food Adulteration and will give options to consumers for chemical free pure organic food. Organic Farming will further prove to be a mechanism for Combating Climate Change and Environment Preservation as Chemical Based Farming is responsible for 27% Pollution which we face today!